Streetwise TS was founded by Rob MacDonald. As a professional driver, Rob put his focus on open-wheel racing, driving everything from go-karts to Indy Lights. A proven winner, Rob leveraged his results into a successful coaching career, helping aspiring racers and driving enthusiasts achieve their goals. Increasingly, his skillsets were demanded by automotive OEMs to support the design and execution of various promotional and learning initiatives. From this, Streetwise TS was born.
Scroll Down
The business expanded beyond training and experiential projects to address other identified needs of an increasingly diverse clientele. Like on the race track, the mission was to be flexible and adapt as new demands arose. That mission drives Streetwise TS today, which provides a variety of services in the areas of learning and development, video production and project management.
Streetwise TS has worked with multiple OEMs in Canada, the US and Europe. Successful partnerships span a multitude of corporate departments, including training, sales, aftersales, product planning and marketing. In addition to its work with national OEMs, Streetwise TS also works directly with retail partners to support their daily and broader business planning objectives.
